It began with a romance..
Leonor Greyl is the love story of two haircare innovators and their passion for essential oils and plant-based ingredients long before “green beauty” was in vogue.
Leonor and Jean-Marie Greyl first met by chance on a summer beach holiday in France. Not only did they fall in love, but they also discovered that Leonor’s passion for luxury haircare and Jean-Marie’s extraordinary knowledge of botanicals were the perfect pairings that the Parisian salon scene needed.
Leonor and Jean-Marie wed in 1963 and in 1968 launched the L’Institut Leonor Greyl salon, where chic clients were pampered with revolutionary natural hair products.
Today the Leonor Greyl brand is a multi-generational family business with global sales, celebrity devotees, and eco-chic prestige.
An eco-chic brand was born...
From the beginning, Leonor worked her magic pampering clients in the salon on Rue de Chateaudun in Paris. And Jean-Marie worked in his lab, tapping his expertise as a galenic engineer to find the best botanicals to repair, protect, and style manes while soothing sensitive scalps.
Their first products quickly became must-haves: L’Huile de Leonor Greyl, a pre-shampoo treatment now featuring sustainably-sourced coconut and mongongo nut oil; the volume-boosting Shampooing au Miel, with its fusion of acacia honey extracts and strengthening proteins; Lait Lavant à la Banane, a milky shampoo enriched with plant proteins and plantain extracts; and Crème aux Fleurs, a deep conditioning scalp treatment with sage and soothing chamomile.
