Medium Hold Pliable Paste

For styles that are flexible and natural-looking, but offer long-lasting hold.

Apply a small amount of product to dry hair and style as you wish. It can also be used on damp hair before drying.

Founded in Parma, Italy in 1983 by the Bollati Family, Davines Group started as a research laboratory, producing high-end hair care products for renowned cosmetic companies worldwide.

Ever since Davines was formed in 1983, we have believed in the power of beauty to make a difference. By making beauty more sustainable, we encourage people to take care of themselves, of the environment, and of the things they love.

As a certified B corporation since 2016, we are committed to using our business as a force for good, going beyond a focus on profits, and prioritising ethical business practices, community wellbeing, and environmental commitment.

The active ingredients in More Inside, called “factors,” are balanced to elevate styling function and help define the final result: from extra moisture, to extreme bounce and anti-flaking qualities.

aqua / water / eau, propylene glycol, vp/va copolymer, isohexadecane, ozokerite, hydrogenated castor oil, ceteareth-20, oleth-5, ceteareth-2, ricinus communis seed oil / ricinus communis (castor) seed oil, vinyl caprolactam/vp/dimethylaminoethyl methacrylate copolymer, parfum / fragrance, ethylhexyl methoxycinnamate, polyacrylamide, caprylyl glycol, benzyl alcohol, c13-14 isoalkane, peg-45m, ppg-15 stearyl ether, caprylhydroxamic acid, glycerin, copernicia cerifera cera / copernicia cerifera (carnauba) wax / cire de carnauba, laureth-7, linalool, limonene, phenoxyethanol, citric acid, silica.